In today's fast-paced digital world, engaging healthcare professionals (HCPs) demands more than just traditional methods. Physicians, like all of us, lead multi-faceted lives and spend a significant amount of time…
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In today's digital world, connecting with physicians beyond traditional channels is crucial. While you've likely got a strategy for reaching them on professional medical sites, there's a vast, untapped opportunity:…
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AI is transforming healthcare, from drug discovery to supply chains. Its potential for efficiency and insights is undeniable. But when it comes to effectively communicating with Healthcare Professionals (HCPs), is…
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LONDON, June 24, 2025 /PRNewswire/ -- Medscape, a leading provider of medical news, education, and resources for healthcare professionals, is proud to announce the establishment of a dedicated sales presence…
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We are thrilled to announce our company's outstanding Net Promoter Score (NPS) results for 2024. Our score of 74 is a testament to our unwavering commitment to delivering exceptional customer…
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At Medscape, we’re not just envisioning the future of medicine. We’re building it — together with the world’s healthcare professionals. With AI-powered tools, like AI Scribe and AI Search, Medscape…
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Revolutionising HCP Engagement: Discover the Power of Medscape Extend for Pharmaceutical Advertising
What are your thoughts on programmatic advertising in pharmaceutical marketing? Hear from Matthew Durham, VP Global Media, CMI Media Group, and Sam Bradford-Smith, Executive Director Medscape Global as they delve…
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LONDON, Medscape, the leading provider of healthcare information globally, has launched Affinity™, a new proprietary insights platform to analyse the behavioural patterns of its registered healthcare professional members. Affinity™ offers…
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In the sometimes complex landscape of HCP marketing in the European Union (EU), Canada, and the UK, reaching healthcare professionals online with targeted and relevant content is crucial to inspiring…
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Medscape Extend powered by PulsePoint Gives Health Marketers Expanded Access to Medscape Authenticated Healthcare Professionals LONDON, — Medscape, a leading healthcare information platform, and PulsePoint, a marketing technology company, have…
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