Skip to main content

Medscape’s proprietary insights platform that provides near real-time organic behavioural data on your HCPs that matter most

Affinity™ by Medscape offers:

  • Unique Data Access: Leverage Medscape’s vast global audience through our connected global and local platforms.
  • Actionable Insights: Elevate your current segmentation and personalisation strategies.
  • Target Demographic: Gain rich insights into the behaviour of the audiences that matter most to you.
  • User-Friendly Dashboards: Access data easily through intuitive dashboards.
  • Enhanced Decision-Making: Supplement standard market research methods without survey bias and time lag, allowing you to make fully informed decisions about your brand and content strategies.

Unlock Insights from Verified HCPs Across the Globe

Are you prepared to tap into invaluable insights from healthcare professionals globally through Affinity?

Request a demo to gain a better understanding of how Affinity can transform your marketing strategies.

Get in touch