Jan-June 2024
The challenge in measuring the impact of Medical Affairs is not a lack of data, but rather of analytics that Affairs is not a lack of data, but rather of analytics that helps teams searching for patterns in the noise.
Christina L. Hoffman, MS
Global Head, Medscape Medical Affairs”Affairs is not a lack of data, but rather of analytics that Affairs is not a lack of data, but rather of analytics that
helps teams searching for patterns in the noise.
Christina L. Hoffman, MS
Global Head, Medscape Medical Affairs